A professional assistant in a blue suit with short grey and brown hair. Glasses and a smile.

Startup Mindset: Take Charge of Your Assistant Career by Clearly Defining Your Services

For administrative professionals and executive assistants who want more control over their careers, treating your role like a startup can be a game-changer. This unconventional mindset not only fosters increased efficiency and innovation but also leads to greater job satisfaction. By embracing a startup mentality, you can empower yourself to take charge of your career, set clear boundaries, and recognize the value you bring to your organization. Let’s explore how thinking like a startup and defining your services can help you thrive in your professional life.

Shift Your Perspective and Think Like a Founder

Take a moment for yourself. Close your eyes and imagine this: you are the CEO of your very own startup or a consultant running your agency that specializes in Executive Support Services. Now, picture your employer as your client. If you’re currently in the job market, think of it as you searching for your next big client—aka your future employer.

This mindset shift is powerful! It places you on equal footing with your employer, reminding you that you are a sought-after professional hired to deliver specialized services. You’re no longer just an employee—you’re a skilled business leader who understands the needs of your clients and provides impactful solutions.

Embracing this perspective is the first step toward gaining more autonomy and control over your professional life. It empowers you to make choices that resonate with your values and support your well-being. Now that we’ve begun this perspective shift, let’s explore how defining your services can help you set boundaries and clarify your value.

Define Your Services, Create Boundaries

As any savvy business owner knows, clearly defining your offerings is essential to success. This principle holds true for you as well! It’s time to take stock of the services you provide. Start by crafting a detailed list of your skills and contributions. A fun and effective way to do this is to imagine you’re setting up a website for your own business—what services would you highlight on your services page?

Here are a few examples to get you started:

  • Executive Support
  • Calendar Management
  • Travel Management
  • Project Management
  • Office Management
  • Event Planning
  • Onboarding Management
  • Culture Creation

By defining your services, you’ll not only clarify your role but also empower yourself to establish boundaries and negotiate your worth confidently.

Once you have your list, reflect on how each service aligns with your current job description and the expectations your employer has set.

Once you have your list, reflect on how each service aligns with your current job description and the expectations your employer has set. Concentrate on the core services your employer has explicitly requested you to provide. Additionally, take note of any responsibilities you’re handling that fall outside of these core services. If you identify several tasks that aren’t part of your job description, it may be time to approach your employer for a conversation about recalibrating your role.

Tip from our Founder, Lauren Bradley: Avoid putting everything you do on your job description. Many assistants make this mistake, which can result in being contractually obligated to provide a wide range of services. Instead, focus on the services that extend beyond the core requirements of your role. Determine which of these additional responsibilities are significant projects or require considerable effort. This insight can empower you to negotiate a new remuneration package—whether that means a higher salary, a bonus, or more PTO.

Think about it: if you hired a supplier and asked them to deliver five services, you wouldn’t expect them to suddenly take on five more without renegotiating their service agreement just because you requested it. Voila, boundaries!

This exercise can help you pinpoint areas where you not only meet but exceed expectations, as well as identify tasks that may fall outside your scope.

Understand the Value of Your Services

One of the most critical aspects of defining your services is understanding the value they bring to your “client”—your employer. Each service you offer should be framed in terms of its impact. For example, if travel management is one of your services, you might define that:

Travel Management – I handle all the travel logistics for executives, ensuring seamless and cost-effective journeys that prevent disruptions and reduce costs. By organizing a clear agenda and taking care of every detail, I create a comfortable travel experience that lets clients arrive relaxed and focused, ready to engage in high-stakes meetings without the stress of last-minute changes or travel headaches—allowing them to maximize their impact and effectiveness during their trip.

By articulating what you do, who you do it for, and the value it brings, you not only position yourself as an essential contributor to your organization’s success but also demonstrate a clear understanding of the business case for your role. This clarity not only reinforces your boundaries but also strengthens your case when it comes to negotiating your role or compensation.

Knowing the full range of your services equips you to communicate your boundaries effectively. If you notice that you’re taking on tasks beyond your defined services, you can leverage this knowledge to advocate for adjustments in your workload or negotiate for better compensation or additional benefits.

Conclusion

Defining your services and understanding their value is more than just an exercise in clarity; it’s a vital step toward owning your professional narrative and enhancing your career journey. By treating your role like a startup, you empower yourself to be proactive and intentional in your work. You’re not just an employee; you’re a talented consultant offering invaluable services. Embrace this mindset, set your boundaries, and watch as your career flourishes!

A female assistants smiling in a leather jacket. She's just found decision making easy with The Secretary Problem.

How “The Secretary Problem” Can Help You Make Smarter Choices as an Admin Professional

Learn why optimal stopping is the key to making the right choice

Every day, administrative professionals are faced with countless decisions—whether it’s hiring a candidate, choosing a supplier, or picking the best venue for an event. The challenge? Making the “right” choice can feel impossible when options are numerous and there’s pressure to make a fast decision.

This is where a concept from mathematics, called The Secretary Problem, offers a unique perspective. The name alone makes it sound like it was made just for administrative professionals like you! It’s a classic mathematical problem that’s been used to guide strategic decisions across various fields. Let’s explore what the Secretary Problem is, how it applies to the choices you make, and why it can help you feel more confident in making well-timed decisions.

What is the Secretary Problem?

The Secretary Problem (sometimes called the “Optimal Stopping Problem”) describes a mathematical approach to selecting the best option from a sequence of choices—when you only get one chance to make that choice. Originally, this problem was framed around hiring a secretary: imagine you have a fixed number of candidates for the position. You have to evaluate each one in order, deciding whether to accept or reject them as you go. But here’s the catch: once you pass on a candidate, you can’t go back.

The goal is to figure out a strategy for identifying the best candidate without knowing who the remaining candidates are or how good they might be. Mathematicians studying the problem determined a clever way to maximize your chances of choosing the best candidate without looking at all of them.

How Does the Solution Work? The 37% Rule

The general solution to the Secretary Problem suggests that you should spend approximately 37% of your time (or the total number of choices) just evaluating options, without committing to any one choice. During this phase, you observe and set a benchmark based on the options you’ve seen. After reaching this 37% mark, you then select the first candidate that exceeds the benchmark set in the initial evaluation phase.

For instance, if you have ten candidates to interview, you’d evaluate the first four without making any offers. From candidate number five onward, you’d make an offer to the first one that surpasses those initial four in quality.

Why the Secretary Problem Matters for Admin Professionals

Understanding the Secretary Problem can help you in situations where:

  1. You have limited time and resources (e.g., reviewing a long list of suppliers or vendors).
  2. You need to make a choice without revisiting past options (e.g., deciding on a candidate for a temporary position).
  3. There’s pressure to choose the best option (e.g., selecting a venue for a VIP event).

Let’s look at how applying this strategy can help in practical ways.

Applications of the Secretary Problem in Admin Work

1. Selecting Candidates for Open Positions

When you’re assisting in the hiring process, The Secretary Problem can be a helpful framework. By evaluating candidates without committing in the initial stages, you can develop a sense of the “standard” before you make a hiring recommendation. This can help you feel more confident that the candidate you recommend later on is genuinely one of the best in the pool.

2. Choosing Vendors or Suppliers

From catering to office supplies, finding the right vendor can be time-consuming. Following the 37% rule, you could spend the initial 37% of your review time just comparing and taking notes. Then, commit to the first vendor who outshines the ones reviewed earlier, confident that you’ve sampled enough of the market to make a smart decision.

3. Making Decisions with Limited Information

When comparing venues, partners, or project timelines, decisions often need to be made with limited information. Applying the Secretary Problem can reduce decision fatigue and help you avoid second-guessing your choices. It offers a rational stopping point, so you don’t feel the need to endlessly search for “something better.”

Key Takeaways

  1. The Secretary Problem can help admin professionals approach choices strategically, ensuring they don’t rush to choose or endlessly search for the “perfect” option.
  2. Using the 37% rule as a guide can reduce decision fatigue, giving you a structured way to determine when you’ve seen enough options.
  3. Knowing when to stop (and that it’s mathematically backed) provides peace of mind when selecting the right candidate, vendor, or venue.

Whether you’re recruiting for a role, booking a supplier, or managing resources, understanding The Secretary Problem can be your secret weapon for making smarter, faster, and more satisfying decisions.

The next time you’re weighing a tough choice, remember The Secretary Problem and the 37% rule. It’s more than just math—it’s a tool that’s uniquely relevant to the decision-making challenges you face as an administrative professional.


Please note this page may contain affiliate links that support us to do what we do best. We only partner with products and services we love. You can read our Affiliate Disclaimer for more information.

Algorithms to Live By Book Recommendation

If you’re interested in learning more about practical algorithms that can simplify decision-making in work and life, I highly recommend Algorithms to Live By by Brian Christian and Tom Griffiths. This book dives into powerful strategies like the Secretary Problem and many others, offering insights into how computer science principles can help us navigate everyday choices.

Buy on Amazon

Lauren Bradley on stage at The PA Show in a yellow sweater behind a podium

Check out the PA Show in November and learn how to be a better assistant!

The PA Show is coming to the heart of London’s Business District on November 2, 2022!

[VIRTUAL PACKAGE AVAILABLE!]

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Should assistants get overtime pay?

Should assistants get overtime pay? Learn how one Official took matters into her own hands and convinced her employer to pay their assistants’ overtime

Unpaid overtime for Administrative Professionals seems almost expected these days, but Official HQ Member Damaris Willstead told us how she broke that ceiling and got the pay she deserves.

Dee, as she prefers to be called, made an unexpected splash when she convinced her company to pay her fellow administrative staff their much-deserved overtime. Lauren Bradley, our founder, caught up with Dee to ask her how she made it happen and her advice for others who want to impact their companies in the same way.

Continue reading Should assistants get overtime pay? Learn how one Official took matters into her own hands and convinced her employer to pay their assistants’ overtime
The Art of Efficient Storytelling in a Job Interview with Hen Barker

The Art of Efficient Storytelling in a Job Interview

written by Henrietta Barker, Guest Instructor of the Success Planning for Career Growth, recruiter and podcast host

“Unbridled Spirit.” That is the tagline of the state of Kentucky, known for its whiskey and its horse racing. What a perfectly concise description!

I have spent years interviewing some of the most talented and successful assistants in the world. Yet, I see many of them stumble over the same things time and time again in their job search. One of these things is efficient storytelling. Like the tagline, how can we be as cut-throat with our words in order to impress in an interview? Let me give you a common scenario.

Continue reading The Art of Efficient Storytelling in a Job Interview